Idibri
From opera houses to sports stadiums, Idibri designs and engineers transformative experiences.
Project Overview
Great sound can take an experience from mundane to transformational. Idibri Consulting (formerly Acoustic Dimensions) is a company that focuses on theatre consulting and experience design—far more than “Acoustic Dimensions” implied. And in their words, their old brand had cost them a primo project and they wanted to make a change.
Our Solution
We started with brand discovery and positioning to help truly define the voice of the brand. Next, we developed a new logo that was bold and modern. Once the brand identity had been created (and approved), we brought the brand to life across the new website and collateral materials, providing a validation for potential clients and powerful sales tools for Idibri’s sales force.
Project Scope
Logo
Vertical Logo with Tagline
The new Idibri logo works on several levels. The square mark not only mimics the look of acoustical tiles, the dot and dash pattern is used as a graphic texture for all branding materials.
Stationery
Brand Guidelines
Brand Guidelines
Once a new brand is launched, it’s important that all internal and external audiences are on the same page with regard to brand usage and guidelines. As part of the Idibri rebrand, MilesHerndon created comprehensive brand guidelines to ensure consistent usage of colors, type and graphics.
Collateral
Website
Website Overview
How do you visualize acoustic expertise and audio/video technology? Through crisp design, expansive images and well-crafted copy. Idibri's website has to appeal to architects, construction professionals, facility owners and even governmental organizations (no small task). MilesHerndon made the site easy to navigate while showcasing awe-inspiring projects from the Midwest to the Middle East.
Visit
Idibri.com
